Support Black-Owned Men's Fashion Brands

Since the news of George Floyd’s death broke, the world has come together to demand the end of racial injustice and police brutality. At Well-Guided Style, we believe we must all do our part to demolish systemic racism on a global scale. While having difficult conversations, educating ourselves and others, using our voices, protesting, and posting is all relevant, we can also aid this fight by supporting black-owned businesses. Supporting these businesses not just today, but every day is an actionable way to show your solidarity.

Below is a list of black-owned fashion brands that are making an impact with their social, cultural, and eco-friendly products.

Want LES Essentiels

Style: Classic

Purpose: Sustainable & Functional

Founded by Bryon and Dexter Peart, the brand’s mission is simple yet impactful, “to be timeless, functional, and honest.” Their purpose is achieved through a full collection of bags, clothing, accessories, and shoes for men (and women) that highlight practicality as well as classic designs. Even better, the brand features a collection made of recycled nylon, as well as a collection comprised of sustainable fabrics. Ethical and useful? Sounds like a win-win to us.

Kente Gentlemen 

Style: Eccentric Tailored

Purpose: Supporting local African Craftsmanship

A brand rooted in the power of social impact, Kente Gentlemen is committed to the message of telling African stories before it’s too late. Their collections are created in Africa, using local craftsmanship and vendors, all while honoring Africa’s rich history. Every piece exudes elegance, perfect for the sharp dressed man.

Folklore

Style: Playfully Polished 

Purpose: Supporting African brand’s entering the global marketplace

Purpose: Supporting African brand’s entering the global marketplace

An online retail concept store, Folklore is a full range shop that features designers from Africa and the diaspora. Exclusivity is their message, and they go above and beyond to achieve this by offering services to African designer brands looking to enter the world market. Their site encompasses clothing for men and women, home goods, inspiring editorials, and even a podcast.

Public School

Style: Comfortable Street

Purpose: Supporting NYC fashion industry & recently released a sustainable capsule collection with Eileen Fisher.

Founded and rooted in New York City, Public School has been a large part of the evolving menswear conversation since its start in 2008. Designed by native New Yorkers Maxwell Osbourne and Dao-Yi Chow, their pieces reflect the eclectic, energetic vibe quintessential to the Big Apple. Their NY representation goes beyond its origins, as they work with local tailors, garment producers, and pattern workers.

Studio One Eighty Nine 

Style: Bright & Bold  

Purpose: Supporting African artisans and communities & Sustainable

Founded by Rosario Dawson and Abrima Erwiah, Studio One Eighty Nine is changing the landscape of fashion by setting the example. The brand, made in Africa, specializes in creating African inspired clothing. They achieve this by working with artisanal communities that use intricate techniques such as natural plant-based dye indigo, kente weaving, and more. The Studio furthers its mission by manufacturing in Accra, creating local jobs, and supporting educational initiatives with partners such as the UN and NYU. They’ve gone on to collaborate with major brands such as Nike, Fendi, and Opening Ceremony, and even took home the coveted CFDA Lexus Fashion Initiative for Sustainability award.

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Black-Owned Businesses: Beauty & Wellness Edition

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